REVENUE IS VANITY, PROFIT IS SANITY, CASH FLOW IS KING

Description

Do you ever wonder 

• Why you need cash, although your income statement shows a profit? 

• Which of your products and customers actually contribute to your gross profit? 

• How to improve your cash flow without asking your banker for a loan? 

Attend this workshop and you will get a better understanding of cash flow and how critical it is for your business’ success. 

We will provide an overview of the three areas of cash flow and discuss operating cash flow (OCF): 

- definition 

- drivers 

- improvement opportunities 

- present KPIs to track/monitor cash flow and its components